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Tuesday, January 24, 2012

2012 BC Property Assessments

 “My property assessments are up over 15%! Does this mean that my house is worth more now?”
As Real Estate agents we get asked this question all the time, in fact I remember getting asked this question 30 years ago too! Logically homeowners and buyers look at property assessments as some sort of guide to determine house values; unfortunately this method of evaluation is flawed. For example, most properties that are assessed by the BC Assessment Authority are never even inspected, meaning no one enters the home to see its physical condition, properties are mostly viewed from the outside or aerial mapping and assessed based on land size/location and age of the dwelling (recent building permits may trigger some further investigations...
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Saturday, April 23, 2011

Keeping Up With The Market

As quickly as Moving Picture Video Listings are becoming a required service for real estate Real Listing Videos with Kim Cheng in Vancouver Gastownagents, the speed of technology and the insatiable appetite of the younger market have already pushed this video listing medium to the status of outgoing fad.  The new trend of 2011, the marketing tool that is distinguishing front line real estate agents in the industry, is – for lack of a better descriptor – Live Action Listing Presentations.  Getting in front of a camera and selling the listing to your audience of, potentially, hundreds offers something very rare in the online community and incredibly difficult to convey in conventional listing videos: human connection. 

Facebook and YouTube and Twitter and all of the other social media...

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Sunday, April 17, 2011

Higher Expectations

Gone are the days when purchasing a newspaper ad was sufficient to sell a house in Vancouver.  The simultaneous aging of both the traditional real estate agent community and the tech-savvy Y Generation – two generaBurnaby Home For Sale Slideshow Listingtions that have never seen eye to eye with eachother – has created a noticeable disconnect in the current Vancouver real estate industry.  The twenty- and thirty-somethings are looking for property, and their main avenue of shopping – the Internet – is void of any medium that speaks their mono-syllabic language.
 
Enter: Moving Picture Video Listings.  These short, highly-visual listing tours are intermediaries between your basic filmstrip-style listing photography and the high-end, three hundred and sixty...
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